Velocity charts rise, burndown graphs fall — yet business leaders quietly ask the same question:
“So, what did we actually achieve?”
We’re proud when velocity improves sprint-on-sprint, and our burndown charts look picture-perfect.
But when the conversation shifts from speed to strategy, we often find ourselves in silence.
💡 Here’s the truth:
If those features don’t move a customer metric, increase adoption, or reduce cost — the business sees no tangible gain.
🎯 Enter “Business Value Delivered” (BVD)
Business Value Delivered (BVD) is the missing bridge between Agile execution and strategic impact.
It forces us to ask powerful questions:
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Did this sprint increase customer satisfaction or retention?
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Did it accelerate revenue, reduce cycle time, or eliminate waste?
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Did it align with our OKRs and organizational goals?
🧠Bringing BVD to Life
Here’s how teams can embed Business Value into every sprint:
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Tie backlog items to measurable business outcomes – revenue, customer retention, security, innovation, or sustainability.
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Quantify expected outcomes during sprint planning — e.g., “5% cost reduction” or “+3% in active users.”
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Discuss realized value in sprint reviews — not just story points completed.
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Visualize BVD metrics alongside velocity and burndown — to connect delivery with impact.
When BVD becomes part of your sprint conversation, Agile delivery starts reflecting financial, customer, and operational KPIs — a direct line of sight to ROI.
Teams feel empowered when they see how their work grows the business.
Leaders gain confidence when decisions are driven by value, not velocity.
💬 Because when the CFO walks in, velocity won’t speak for you — value will.
The real measure of agility isn’t how fast you deliver —
but how deeply your delivery moves the business forward.
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